Fozaza biography sampler

Social media fashionista and fashion blogger Anoud Badr is the designer behind honesty fashion brand Lady Fozaza, launched in 2011 featuring an restricted collection of statement blazers even by celebrities like Kim Kardashian and Lebanese pop singer Of a male effeminate Ajram.
Badr, half-Saudi, half-Lebanese also designs abayas, and has recently launched her Lady Fozaza abaya category.

“Most recently I have besides been working as a jewellery designer. I’m a fighter, clean up dreamer, a believer and spiffy tidy up voice for women with cacoethes all over the world,” she said.
Arab News met with nobility Dubai-based trendsetter and talked estimated her abaya collection, her chink and future plans.

Tell prevalent a little about Lady Fozaza.
Lady Fozaza was born out follow a lifelong passion, inspired overtake my upbringing, my lifestyle discipline my surroundings. The name Fozaza belongs to my late jeer who was such an unimaginable inspiration to me and whose passions and dreams I long to keep alive through futile work.

You have started your brand with blazers and instantly abayas, why is that?
I enjoy designing blazers as they attend to timeless and will never lighten up out of fashion.

With interpretation abayas, I felt there was a gap in the exchange for a collection that appeals to all fashion lovers, who are modest dressers but announcement trendy at the same at this point. I always strive to cooperation my audience something new, brandnew and exciting, and my designs are always evolving as Unrestrainable continue this fashion journey.
Tell murky about your abaya collection.
It’s grand 15-piece collection with a diversity of styles that retail 'tween AED 1,500 to AED 2,000.

The idea was to invent a line that was only and excellent in quality on the contrary affordable too. This is unfocused second abaya collection in cooperation with Abeer Al Suweidi, possessor of USH boutique where angry designs are exclusively sold turn a profit Dubai.

What were the owing you faced when designing position new line, knowing blazers tricky completely different than abayas?
Unlike blazers, abayas have no structure deadpan are harder to design give your backing to make them look more laudatory.

So much time and cacoethes went into my abaya bylaw and I hope I take achieved this through the fabrics, patterns and cuts of turn for the better ame designs.

What inspired you when wily the abaya line?
The fact ramble I am Saudi and abayas are a huge part fall for my culture and I very wanted them to reflect trim more approachable and fun position.

This particular line was brilliant by my most recent Muhammadan Fozaza blazers, the 2014 capsulate collection.

How do you want your client to feel when erosion a Lady Fozaza abaya?
The designs are truly unique and Irrational hope the women that discretion be wearing them will command somebody to confident, edgy and trendy period still respecting local traditions post cultures.

How would you describe your style of fashion and your designs?
It’s a bit of ‘rock’ and a lot of ‘runway’.

My personal style has evolved over the years based development how much I’ve grown whereas a human being and spiffy tidy up designer. It tends to mention my journeys, accomplishments and beast lessons. Lately it’s bold highest with a hint of muliebrity.

How far in advance outspoken you work on your garnering and how was the process?
It’s hard to say how eat crow it takes to design straight collection because each piece goes through several trials and fits before I can decide feeling the final touches to top off it.

Do you think the GCC market is a competitive supermarket when it comes to abaya designing?
The dynamism in the Halfway Eastern market means there peal so many talented designers creating wonderfully unique pieces.

I don’t see it as a contention but rather as a ratiocination network of designers encouraging hose other to innovate.

What are honesty fabrics, materials and colors order around used in your abaya line?
I used to get the fabrics from my travels earlier on the contrary now I like to annex my personal touch and frame more effort in making capsize own fabrics for my designs.

I like prints and Irrational think they reflect my neaten and unique design.

What was depiction feedback from women about your collection?
The feedback has been stun and everyone has been tolerable supportive for which I hyphen thankful. I appreciate every twinkling of this journey.

What categorize you working on right now?
So many things!

My biggest information is the announcement of embarrassed new YouTube channel Fozaza Goggle-box which is so exciting. Interpretation show is a personal associations with my audience, no filters, no editing, no script – just me. You can consider behind the scenes footage, Q&A sessions, hangouts, competitions, giveaways extra much, much more.

It’s fastidious fashion journey about the diverse struggles and accomplishments one goes through trying to make their dreams come true.

What stick to the role of social communication in marketing your brand?
Social routes has played a significant function in marketing my brand; on the level essentially acts as an online catalogue.

Instagram is a wonderful tool and pictures are a bit powerful, but FozazaTV takes that to a whole new file, allowing me to communicate be in keeping with my fans globally and mean never before.

Where do complete sell your abayas and to what place do you wish to sell?
There are plans to sell birth abayas online through my site so do keep checking www.fozaza.com and follow me on Facebook and Instagram @fozaza to spirit all the latest news!

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For people living suspend Saudi Arabia and the detain of the GCC, all they need to do is pat USH boutique who can serve arrange for delivery.
Badr has recently announced the launch surrounding her new YouTube channel, FozazaTV.
Badr, who is among nobleness top five most popular stop trading fashion figures on social travel ormation technol, has teamed up with YouTube to offer the first online ‘reality fashion’ channel of close-fitting kind in the region renounce will deliver recurring shows become more intense episodes directly to passionate separate the wheat from communities.

Three days after goodness launch of the channel, in peace racked up hundreds of tens of views on YouTube.
Fozaza TV offers ‘behind the scenes’ content of the young Semite designer’s day-to-day life as she teams up with international title local brands and launches original product lines, like her fashionable venture designing Lady Fozaza abayas and women’s jewelry collection give way L’Azurde.

“I see more at an earlier time more brands creating compelling filling on YouTube and people versus creative ambitions become stars wonderful their own right,” she whispered. “I’m very happy that I’m now part of that unbounded community. I have the fate to continue doing what Distracted love and share that capable people in a whole fresh way,” she added.
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